I don’t normally get excited by seeing an ad on television. In fact, I don’t normally watch “live” television that has ads in it, to begin with. But on this cold day in Melbourne, I was blown away by the Heinz soup ad.
I found that in 2002 Slate had an article about this exact ad. Leo Burnett/London created it, and I’m wondering if they’re reusing it or its just reached Aussie shores. A must read, Ad Report Card: hot soup, cold comfort.
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