Colin Charles Agenda

Messaging matters

Look at the pitches these articles give. Tell me if you get different messages from them.

The Star says Govt has stopped paying petrol subsidies: Shahrir and The Malaysian Insider says Malaysians are now paying petrol tax.

The Malaysian Insider has 28 comments at the time of this writing… Interactivity. Something traditional media should look into?

To remember in the future:

“After the station operators take their margin of 12.1sen and the oil companies take their margin of 19.1sen, we are left with RM1.69 from RM2.

“If the refinery price is RM1.30 per litre for example, the Government will be taking 39sen per litre as revenue.”